AI Insights · Timothy · October 2021
Top 5 Delivered Meal Kits and Specialty Foods Apps on iOS in Australia Q3 2021
Explore the performance of the top 5 meal kit delivery and specialty foods apps on iOS in Australia during Q3 2021, with insights on downloads and active users.
During Q3 2021, the top 5 Delivered Meal Kits and Specialty Foods applications on the iOS platform in Australia showcased varied trends in downloads and active users. Here's a closer look at their performance:
HelloFresh: Meal Kit Delivery saw its weekly downloads fluctuate throughout the quarter, peaking at around 5.8K in mid-July and settling at 4.8K by the end of September. Active users exhibited a slight decline initially, moving from 130K at the start of the quarter to around 115K in late July, but then rebounded to approximately 129K by the end of the quarter.
Dinnerly: Meal Kit experienced a significant spike in weekly downloads mid-July, reaching 2.3K, with another peak of 2.3K in mid-August. Active users showed a steady increase, starting at 22.6K and climbing to around 26.3K by the end of September.
Marley Spoon had a notable peak in downloads in mid-August at 2.5K, though it saw a decline towards the end of the quarter, dropping to 857. Active users followed a similar trend, starting at 6.8K, peaking at 8.5K in mid-August, and ending at 6.7K.
Youfoodz experienced its highest download rate in mid-August with 2.5K downloads. The app's downloads showed variability, finishing the quarter at 733.
EveryPlate: Cooking Simplified saw an early peak in downloads in mid-July at 2K, with another notable rise in mid-August at 1.8K. Active users started at 3.3K and increased to over 4.1K by the end of September.
For more detailed insights and data, visit Sensor Tower.
